The business that got you here may not be the one that takes you where you want to go next.
As your goals, capacity, priorities, and season of life change, the way you grow has to change with them.
The work always starts the same way: we get clear on how you want to grow, then decide what needs to change to support it.
What happens next depends on the support you need.
Some experts want hands-on support changing the core parts of the business with a small group of peers beside them. Some need one focused strategy session to make a big decision. Others want an ongoing advisor who can stay close to the business as it grows.
Whatever the format, the goal is the same: build a business that supports the way you want to grow without becoming more complicated or demanding more and more of you.
15+
YEARS IN ONLINE BUSINESS
500+
clients served
$3.5M
more than $3.5m generated
"She was direct. Nothing was fluffy, nothing was trying to just make me feel good. It was about getting the results I wanted."
Liz
"When I think about where I was then and where I am now, it is night and day difference. Over the last year I've doubled my revenue. This is hands down my best year in business."
Chris
"I learned more and got more out of this than any other business coaching or program I've ever done."
Steph
"If you're sick of all the conflicting business advice and sick of being told how to run your business and it's not even working — The Foundry is where you need to be. Start with you. There is no perfect business model except the one you build around you."
Alison
"The Foundry guides you step-by-step to make sure your business is built for you and the people you're meant to serve. It helps you move from self-doubt and second-guessing to really owning what you need as a business owner to keep doing powerful work."
Mandy
choose your path
Every offer is built around the same premise:
the best business you can build is one designed around how you want to grow.
For established experts who want to grow a stronger signature offer without making the business more dependent on them. Inside The Foundry, we work on the parts of the business that make that growth possible: your offer, messaging, sales process, and delivery.
The goal is to make the business easier to sell, simpler to run, and better able to grow without requiring more and more of your time.
the flagship program
The Foundry
the mastermind
The Decision Room
1:1 Strategic Partnership
The Advisory
deep dive 1:1 Session
The Strategic Intensive
For experienced business owners who already have a strong foundation and now face a different challenge: the bigger the business gets, the more important the decisions become. The Decision Room gives you expert perspective, strategic challenge, and a small group of smart peers to help you make better decisions about what comes next.
the mastermind
The Decision Room
deep dive 1:1 Session
The Strategic Intensive
1:1 Strategic Partnership
The Advisory
the flagship program
The Foundry
For the established expert who needs someone to tell them exactly what's misaligned and what to do about it. The Strategic Intensive gives you focused, high-level feedback on the business, identifies the changes that will make the biggest difference, and gives you a clear plan for what to do next.
deep dive 1:1 Session
The Strategic Intensive
the flagship program
The Foundry
the mastermind
The Decision Room
1:1 Strategic Partnership
The Advisory
For well-established founders already operating at a serious level who need a strategic thinking partner with real diagnostic depth. I stay close enough to your business to see what you can't see from inside it. This is beyond business coaching; it’s a strategic thought partnership that helps you make better decisions, see around corners, and move with more confidence.
the flagship program
The Foundry
the mastermind
The Decision Room
deep dive 1:1 Session
The Strategic Intensive
1:1 Strategic Partnership
The Advisory
I've spent over fifteen years in the online business space and the last several years building a business coaching and mentorship practice that has served hundreds of established coaches, consultants, and expert practitioners.
My own business runs at multi-six figures on less than 25 hours per week, around a life I intentionally designed. That didn't happen just through hard work or better funnels. It happened when I stopped building a business modeled on someone else's strengths and started operating from my own.
That’s the work I do with clients now: help established experts make the right changes to their offers, sales, delivery, and business model so the business can support the way they want to grow.
You’re already capable and working hard. The next step is building a business that can grow with you without asking more and more of you.
Laura Schoenfeld
your strategic advisor
Let's build it together.
